Facebook is the social media network of choice today. Everyone wants to get into Facebook and hand over the keys to them. If Facebook one day made everyone angry and the new kid shows up, what happens to all the content you shared? This is why we usually recommend having a business blog.
“Social media networks come and go, but your business blog is forever.”
One question that gets asked a lot by new clients is “Should we start with a blog or should I start with building social media profiles?”
Some social media experts say this is a bad idea because a blog is worthless without a network to read it. They argue you’ll get more eyes by guest blogging on a bigger website. They’ll say that you need to develop relationships with “influentials” or “A-List” bloggers.
And they are right…
I do agree you need to work on building a social media network. I do agree you should guest blog. I can’t agree more that it takes a lot of time to get serious blog traffic.
That said, I disagree with putting off blogging [Read more...]