February 7, 2012

I sat to watch commercials and a Football game broke out

indianapolis colts football game or commercials

Indianapolis Colts lose to the New York Jets 17-16 in a defensive battle that saw more stoppages for commercials than I think actual football that was played.indianapolis colts football game or commercials

It was the perfect game for advertisers and viewers at home. Men with prostrate problems had plenty of time to make that run to the bathroom and squeeze out a little more. Those trying to maintain their New Years resolutions not to eat as much, had plenty of time to make it to the refrigerator and grab a snack.

For those of us in the stands, it was, “why are we all standing around here? Why aren’t they playing?” Oh..we were supposed to watch the big screens and be entertained on queue. Commercial, watch a sponsor ad, ok, now scan the crowd looking for silly people. Oh….there is a football game, what did I miss.

It’s been a couple of years, since I was at a Colts Football game live. Friends had extra tickets and invited us to go with them. I do enjoy attending live sporting events, so I could not pass up the chance. The tickets were in the upper “Terrace”. You know, the section where you walk vertically up to your seat afraid that one bad step and it’s lights out.

The focus on the game is so commercialized that it is hard to even find the game stats on all the sign boards they have. What down is it? The big marquee board that lines the stadium has a billboard commercial on it selling Toyota, or Budweiser, or something other than the game itself. Finally, my eyeballs found the game information in the end zones. Even then, the stats screen was surrounded by advertisements. It was kind of a Manhattan Electronics store experience.

lucas oil stadium before indianapolis colts versus new york jetsMaybe I am a sports purist, but all the commercialization in the game is out of hand. We are bombarded with so many messages to buy this, buy that, the reason we went got lost in it all. I went to watch a Football game, not watch players standing around, so commercials could be run on television. All the ads displaying in the stadium were distracting from the real reason we were there.

All the other crap is just that, crap. I am not sure I would go watch a live game again. I’d rather stay home and make that extra run to the bathroom, or find a healthy snack in the refrigerator – overpriced stale pretzels just suck.

SEX SEX SEX

SEX SEX SEX…

I never thought of myself a prude. Today, everything seems to have a sexual connotation to it. All my favourite sitcoms have explicit sexual content in it.

What ever happened to Abbott and Costello? (I know, they are dead). I mean, where is the humour in just simple word play. “You want me to tanked up with Ethel? I don’t even know the girl.” Fine, there was a lot of sexual innuendo back in the day. It just seemed to have a little class with it.

Today?

I watched a deoderant commercial that was highly suggestive to say that when you get married and are getting ready to consumate your marriage, you don’t want a deoderant to ruin the moment.

Or, I love the Levi commercial where the guy and the girl take off their clothes and jump off the pier. That is a great image to show my raging hormoned teenage Son and his friends. These images do have an impact on a teenage mind. (As a parent, this one kind of pisses me off).

Or, watch any sitcom today. They kiss, then they have sex. Yes, this has been written about many times. When you step away and really look at what is happening, it does condition teenagers to see sex as a kiss and a roll in the sack.

We rented Scrubs from the library this weekend. Great show, I love the daydream sequences. But…holy crap, the Surgeon that is always talking about his thing. Isn’t that sexual harrasment in the real world? And all the kissing and making out in the hospital? Isn’t that a little over the top? The writers are obviously creative, but all the sex kind of takes away from those really truly funny and even real moments.

It is everywhere!!

Like I said, I never thought myself a prude and I am not writing this from some Reverend Jeb place. I just wonder if marketers and writers only creative form of expression today is to inject sex into every freaking thing we do. It is not a moral outrage, it is a creative outrage.

Or, as a society, are we so dumb now that the only way to motivate us is through sex. Have we already transported ourselves into an Idiocracy world where Starbucks performs handjobs, and Fuddruckers is now called Buttf***ers.

Has the English language denegrated to such a low point that people no longer understand that Abbott and Costello are really funny?

(Deodorant?! Sex to sell Deoderant? Whatever happened to “Strong enough for a Man, but made for a woman.” SEE, it was effective, I still remember it!)

So, I have decided that one of these nights when I am watching a couple of sitcoms, I am going to keep track of the amount of Sex that occurs in the show and during the commercials.

Then the next question is, why did everyone get up in arms over a wardrobe malfunction in one moment of time, when they are seeing it at least x number of times in an evening?

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