It is quite simple. It is networking online. It allows you to build networks outside of your city limits with connections all over the world, if you like. I always associate it to the old Fabrege commercial we used to see back in the 80s:
What is important to understand is that you have to be real. You are not a faceless corporation. It is people doing business with people.
Simplistic? Yes. We are taking what used to be and still is off-line behavior and opening it up to online behavior.
Powered by Facebook Comments