
Was Facebook stock being manipulated?
May 19, 2012 By Paul Lorinczi Leave a Comment
There is a chart that was distributed by Twitter user @bourbon_meyer that demonstrates why Facebook's stock stayed at $38.00. It suggests there was some stock manipulation happening. The way to read it is see that smaller bids were run over by massive bids at the higher price. Were the underwriters of the IPO making sure their client's stock price stayed at $38? Personally, I think Facebook is overpriced and overvalued. You have to wonder if it is not for good reason. I wonder if the … [Read More...]

Does negative social media hurt a brand?
May 8, 2012 By Paul Lorinczi Leave a Comment
What prompted this question in my mind was a report by Motley Fool that posed the question after the Spirit Airlines refusal to refund a passenger who was too ill to travel. Eventually, the President of the company stepped in and agreed to refund his ticket. He then goes on to provide his excuses for having such strict refund policies. This from an airline that offers cheap fares and then charges you for everything else making Spirit Airlines - the nickels and dimes company. So, they … [Read More...]

Maxine – One of Her Best – UPDATE 3-20-2012
March 16, 2012 By Paul Lorinczi Leave a Comment
Is this really a Maxine cartoon? UPDATE The answer is NO! I wrote a letter to Hallmark's PR Department and received a reply. They said there are many illegal uses of their copyright of the Maxine comic online. They do not want the Maxine image being used illegally. I often get emails from friends and family with emotional appeals to support one group and hate another. Recently, I received one that claims the Hallmark character Maxine espousing her views on Minorities. Everyone it … [Read More...]
Comcast Customer Service – Update
February 3, 2012 By Paul Lorinczi Leave a Comment
Why is customer service so hard for companies? Why do they hire front line people that have no business being front line people? I have been a Comcast customer for years. We used to get OnDemand, a feature you will see them frequently tout on their commercials. Well, it does not work in my house. So, I have switched out boxes as they suggested. We have resent signals to the box. Disconnected and reconnected the cables to the box. I even did an ancient dance to the Cable Box Gods to get the damn … [Read More...]
Political Marketing: Newt Gingrich is a genius
December 5, 2011 By Paul Lorinczi Leave a Comment
Political marketing is not something I normally spend time considering. I usually write about business bloggingand make fun of commercials on TV. I have to say, I felt sorry for Herman Cain this weekend. I will admit that I was not too impressed with him as a Republican Presidential Candidate. But, he is kind of getting screwed. How did this guy get harpooned for his infidelities, while Newt Gingrich gets a free pass? In social media and business blogging, we recommend clients address … [Read More...]
Internet Scams – Libyan Scammers – it’s a Secret
December 2, 2011 By Paul Lorinczi Leave a Comment
I was cleaning out my spam box and found this gem. It's pretty hilarious really. It's a Secret! They just happen to pick me from a random to tell me a secret. I feel so special. Dear, (They forgot my name) I am Al-abgari Amadou, Libyan. Close knit and inner circle friend of Khamis Gaddafi. (I guess I am too now - what's my name again?). I write to you with tears because since I received the news of the death of my friend, good friend and brother Khamis Gaddafi. I am in real … [Read More...]
Business Blogging – The Hub of Your Content Strategy
November 30, 2011 By Paul Lorinczi Leave a Comment
If anything, business blogging is only becoming more important. There are many changes taking place within the search engines. As HTML5 comes on line, how business blogging data is organized in web page will be more important than ever. Google, Bing and Yahoo are collaborating on what new markup language should look like to help them identify the content they are scraping on a web page. For years, I have been preaching to customers that there are 2 audiences you are writing to - readers and … [Read More...]
Social Media Extortion
November 11, 2011 By Paul Lorinczi Leave a Comment
United States of Whiners Social Media is a boom for whiners. Business blogging and social media professionalsneed to be wary of disgruntled customers. In the age of “Outrage”, everyone is pissed about the perceived injustice happening to them. Today, someone is not happy with getting “no” for an answer. They start a campaign against the company by starting a Twitter account or a boycott Facebook Page. The demands people are making are unreasonable. They want a replacement, an … [Read More...]
Social Media Time Machine
September 22, 2011 By Paul Lorinczi 1 Comment
Social media is the time machine everyone is seeking I thought I would take a break from writing about business blogging and social media to explore some of the fun things available to us today. Recently a team of Chinese scientists published a paper stating that time travel is not possible. The premise of the paper is time travel can not happen because a single photon can’t travel faster than the speed of light. Ok fine, but they are wrong! See, if you want to travel back in time, it … [Read More...]
It only takes 10% to start a movement in Social Media
August 31, 2011 By Paul Lorinczi Leave a Comment
Business blogging and social media can be effective in helping products or services find an audience to generate conversations. Business blogging is the hub of any social media campaign. Yet, how do you move large segments of the population to evangelize your product or service like a preacher can move a congregation?Scientists at Rensselaer Polytechnic Institute have found that when just 10 percent of the population holds an unshakable belief, their belief will always be adopted by the majority … [Read More...]



